Product Launch
PrincetonOne's Recruitment Process Management Enables Client to Successfully Launch New Product
The Client
The client is a healthcare company with an 80-year history of innovation and achievement in diabetes care. The company has the broadest diabetes product portfolio in the industry, including the most advanced products within the area of insulin delivery systems. The client markets its products in 179 countries.
The Challenge
The client was ready to expand their U.S. sales force in order to launch an innovative diabetic product to the market. This required bringing on a new team of district managers and specialty representatives. The company didn't have the resources to handle such a large hiring project while being able to meet the proposed deadlines and launch the product in time. This prompted the company to seek out the expertise of PrincetonOne in order to improve results in regards to qualitative, timeline and cost reduction. The objectives were to have a larger funnel of more qualified and diversified candidates, allow human resources to serve as a strategic resource and secure and maintain a competitive advantage.
The Solution
After being selected as a strategic partner, PrincetonOne met with the company's executives to learn of the project's goals and what would have to be completed to ensure its success. With this information, PrincetonOne was able to develop and produce:
• An in-depth internal and external sourcing strategy
• A branding campaign that would communicate to candidates the client's position as an "employer of choice"
• Customized profiles and interview guides for all candidates to be screened and assessed consistent to the client's criteria
• A customized communications strategy
• Employee Referral Program development and management
• Reporting and tracking parameters to allow the company's management to be continually updated on the project's progress and status of candidates, as well as maintain Federal compliance
• Dedicated PrincetonOne team perfectly aligned with all stakeholders
• IT systems development and integration
• Hiring event strategy
• Timeline development and sign-off
• Clear roles, responsibilities, processes and operations.
PrincetonOne also provided the client and candidates with:
• A professional easy-to-use assessment experience including an online behavioral based interview and live phone interview with trained PrincetonOne Talent Specialist
• Capturing, reporting and utilizing assessment outcomes to efficiently populate interview pool
• The highest scoring and qualified candidates (per client specifications) move forward to a face-to-face interview
• Assessment, selection and management of media channels, job board postings
• Hard-to-fill territory strategy development
• Measurement of performance and evaluation of cost effectiveness
• Interview scheduling, hiring event material preparation and distribution
• Background and reference checks
• EEO compliance
• Vendor management
Measurable Results
There were two phases to the project and PrincetonOne exceeded the project fill rate for both phases while providing quality candidates and meeting the projected timelines. The project fill rate was 99 percent and 91 percent were deemed "A" candidates, which was considered to be the top candidates by the client's hiring standards. Through our efforts, we enabled the client to expand 99 percent of their sales force positions for the launch of their new diabetic product. Because of the success of this project, the client and PrincetonOne are continuing to partner for all current and future sales staffing needs.
Project Stats
• Number of positions: 320
• Applications/Candidates: 11,732
• Qualified Candidates: 623
• Number of Positions Filled: 318
• Ethnically Diverse: 25 percent
• Female: 52 percent
For further information, please contact:
Ryan Hoffman
Director of Business Development, PrincetonOne
(317) 352-3111
Ryan.Hoffman@PrincetonOne.com
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