Increase Visibility

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PrincetonOne's Expertise in Recruitment Process Management Helps Client Increase Visibility and Growth

The Client
The company was ready to launch two products to the market immediately. The only problem was the company didn't have the capacity to handle a national product launch with its current sales force structure. They needed to add several hundred more sales representatives and managers to be fully equipped. A successful launch was imperative to increase the company's visibility and revenue growth, thereby increasing shareholder value. The PrincetonOne team was eager to take on this challenge.

The Challenge
The company was ready to launch two products to the market immediately. The only problem was the company didn't have the capacity to handle a national product launch with its current sales force structure. They needed to add several hundred more sales representatives and managers to be fully equipped. A successful launch was imperative to increase the company's visibility and revenue growth, thereby increasing shareholder value. The PrincetonOne team was eager to take on this challenge.

The Solution
Because this was the client's first major expansion, PrincetonOne was able to provide the resources and expertise the company needed in an area unfamiliar to them. PrincetonOne team members met with executives from the company to learn of the goals and objectives for the expansion and also understand the types of sales representatives they were seeking to bring on for a long-term commitment. A background in selling similar products and at least two years in the sales industry was a requirement for all candidates. PrincetonOne developed and customized a talent acquisition process to serve as a solution for the company's staffing needs. Since the client was fairly new to the market and needed a voice within the talent marketplace, PrincetonOne played an important role in educating representatives about the company and the new products they were preparing to launch.

•Number of candidates screened increased by 71 percent
•Number of candidates assessed increased by 22 percent
•Fill rate increased by 8 percent
•Interview to offer ratio increased by 50 percent

Measurable Results
The overall project results were extremely successful with a fill rate of 97 percent at launch compared to an industry average of 80 percent. PrincetonOne screened and assessed 6,240 candidates and successfully placed several hundred people with the company. The interview to offer ratio was 1.7 to 1 compared to an industry standard of 7 to 1.

For further information, please contact:
Ryan Hoffman
Director of Business Development, PrincetonOne
(317) 352-3111
Ryan.Hoffman@PrincetonOne.com

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