Major Sales Force Expansion


PrincetonOne HirePursuit Optimizes Recruitment Process of Diabetes Care Leader; Fulfills 654 Positions in Four Months

The Client
The client is a healthcare company with an 80-year history of innovation and achievement in diabetes care. The company has the broadest diabetes product portfolio in the industry, including the most advanced products within the area of insulin delivery systems. In addition to diabetes care, the client has a leading position within areas such as hemostasis management, growth hormone therapy and hormone therapy for women. With headquarters in Denmark , the company employs approximately 22,500 employees in 79 countries, and markets its products in 179 countries.

The Challenge
The client announced a major expansion of its diabetes care sales force, from its current group of 1,200 people to approximately 1,900. The goal of the expansion was to strengthen the company’s position in the U.S. insulin market.

The Solution
Upon the build-out of a customized talent solution, PrincetonOne hired a total of 654 sales representatives for the company within a four-month period. The expected fill rate was 92 percent, and PrincetonOne exceeded this to fill 95 percent of the positions within the established timelines. The client was provided with a diverse mix of candidates, all with the relevant, required experience. As is typical with most projects, challenges arose. PrincetonOne acted promptly to address these challenges, thereby keeping the program on track and meeting all objectives. Below is a list of obstacles that were overcome:

Important information regarding what territories needed to be filled was received after the cut-off date, which affected PrincetonOne’s ability to source for candidates in those areas. Through the fast turnaround of the sourcing department, PrincetonOne was able to get candidates through in time for face-to-face interviews.
The client requested that PrincetonOne handle the scheduling, rather than going through an outside vendor. This required a quick ramp-up of the scheduling department. PrincetonOne successfully scheduled over 1,800 candidates for interviews.
Originally, candidate materials were to be transmitted to the hiring managers electronically. Instead, the client requested that PrincetonOne provide hard-copy candidate packets for each hiring manager. PrincetonOne was able to accommodate this need, and each packet was delivered on time as requested. Over 7,200 candidate packets were prepared throughout the duration of the project.

PrincetonOne’s flexibility in multiple areas was essential to the success of the project and allowed for future partnerships with the client.

Performance Metrics Summary
Project Stats

Fill Rate: 95%
Number of Positions Filled: 654
Applications/Candidates: 30,139
Candidates Interviewed: 7,915
Qualified Candidates: 1,344

Diversity Stats

Total Identified Candidates: 10,902
Candidates Interviewed: 819
Qualified Candidates: 466
Hired: 352
Percentage of Diverse Candidates Hired: 54%


For further information, please contact:
Ryan Hoffman
Director of Business Development, PrincetonOne HirePursuit
(317) 352-3111
Ryan.Hoffman@PrincetonOne.com

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